Digital business intelligence

This unit explores the dynamic realm of harnessing data to drive informed decision-making in contemporary business environments. This unit delves into the core principles of Business Intelligence (BI) within the digital landscape. You will gain a comprehensive understanding of data collection, integration, and analysis using a range of tools and techniques.

The curriculum navigates through key facets: from establishing data warehouses and performing predictive analytics to crafting visually compelling dashboards using BI software. Emphasis is placed on practical applications, enabling you to adeptly utilise BI tools for extracting meaningful insights from complex datasets.

Moreover, ethical considerations in BI implementation and the evaluation of real-time BI systems form essential components of this course, encouraging critical thinking regarding responsible data usage.

By course conclusion, you will be equipped with the foundational knowledge and practical skills required to navigate the evolving field of Digital Business Intelligence, ready to contribute value to data-driven decision-making in organisational settings

Research activities - This unit allows you to develop your research skills by engaging in structured inquiry using a systematic approach and discipline-specific methodologies.

Simulation or virtual practice - This unit allows you to engage in guided, immersive experiences to develop relevant skills, knowledge and attitudes through simulation or virtual practice.

Active learning - This unit engages you in actively applying your knowledge, skills and attributes in interactive, collaborative and reflective activities.

Case-based teaching - This unit includes case-based teaching, where you apply your knowledge and engage in analytical and reflective thinking to solve complex contextual scenarios. Activities are often designed so that there is not one clear answer, but you need to work together to examine, analyse and make decisions to resolve the situation.

Industry-based learning - This unit provides you with the opportunity to engage in industry-based learning to incorporate professional and industry experience into your studies.

Problem-based learning - This unit includes problem-based learning approaches, where you engage in research, integrate theory and practice and apply knowledge and skills to develop viable solutions in response to a problem or set of problems.

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.